50 WORKS IN A CALL CENTER

Conciergerie moderne has installed 50 works by young artists in the Myopla building in AL Hoceima.


THE CUSTOMER

Founded in 2013 by Denis Marsault, Myopla is an innovative company specializing in outsourced customer relations. The leader in North Morocco, it employs over 1,500 people at its three sites (Tangier, Tetouan, Al Hoceima). In addition to technological and marketing innovations, Myopla's strength lies in its proximity to its customers.


THE PROBLEM

Having built its first building in the Tangier free zone, Myopla has now built another in Al Hoceima, with the aim of making this new business center the prototype of the company's unique image.


THE CHALLENGE

Promote an image of an innovative company, supporting young Moroccan artists. Attract employees from all over Morocco.


THE SOLUTION

The creation and installation on the premises of some fifty works by young artists from the Institut National des Beaux-Arts de Tetouan, a key partner in this project.


THE RESULT

An office building adorned with works of art (including a 5-metre-high sculpture by Amine Asselman) and employees enthralled by the artistic environment on offer.



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